BRAID

BRAID is a poetry collective formed by three poets with distinct voices and perspectives. I created the group’s visual identity and continue to support its development through event campaigns, merchandise and marketing materials. I also built a flexible Canva template system that gives the poets autonomy to create their own social content while protecting the consistency of the brand.

BRAID is a poetry collective formed by three poets with distinct voices and perspectives. I created the group’s visual identity and continue to support its development through event campaigns, merchandise and marketing materials. I also built a flexible Canva template system that gives the poets autonomy to create their own social content while protecting the consistency of the brand.

Project type

Pro Bono Collaboration

Scope

Brand Identity Brand Implementation Event Campaign Design Marketing Collateral Merchandise Design Social Media Templates Canva Template System Ongoing Creative Support

Timeline

2025 · Ongoing

Role

Creative Direction & Graphic Design